Our products are meticulously developed to simulate the true look, feel, and performance of natural grass in Asheville. Despite the weather, a skillfully installed synthetic lawn is sure to outdo conventional lawns year after year. We’re proud of our people, our heritage, and our capability to serve you.


We're speaking of Shaw Industries, a branch of Berkshire Hathaway Inc., and Southwest Greens International. Every one, a leader of their own accord, now together make an unbeatable team. Southwest Greens of Asheville is a division of Shaw Industries, the world’s largest carpet manufacturer and an owned subsidiary of Berkshire Hathaway Inc., a prominent Fortune 500 Company. With a multi-million dollar network of 50+ franchise operations worldwide and a successful 20-year history, Southwest Greens is the world’s leader and the most trusted turnkey construction company in developing and installing state-of-the-art synthetic grass systems backed by the largest flooring manufacturer in the world.


Southwest Greens was established in 2003 to address the desire for well-designed and well-executed Synthetic Turf Installation. Professional quality golf greens, tee boxes, and practice areas grew the company and continued to gain star endorsements from Vijay Singh, Jack Nicklaus, Annika Sörenstam, Rickie Fowler, and Hale Irwin. With over 50 franchise locations around the world and 40,000 projects and counting, Southwest Greens continues to provide the highest quality greens, installation expertise, and developments. Our robust reputation took home golf amenities to the backyard with lawn and pet turf solutions. Professional businesses have embraced our turf and recognize how it effects their bottom line while being ecologically sound.


The Shaw Turf division is home to the industry’s biggest and most advanced sports science laboratory for product development and testing. The 13,000 square-foot Sports Science Laboratory includes cutting-edge testing equipment and a full-time staff creating and testing engineered synthetic turf solutions for many applications and markets.

Synthetic grass products are developed and tested around athlete/surface and ball/surface interactions to ensure the perfect combination of durability, safety, and performance are met. Southwest Greens also features over 18,000 square feet of on-site, outdoor field example plots, so our artificial turf is not only tested rigorously in simulations, but real-world exposure. Each blade sustains a real-life shine without fading in the sun, ensuring that our synthetic green products will never wilt and are always impeccable, unlike real grass. Our environmentally-friendly products look, feel, and are just as resilient as the real thing. Plus, Southwest Greens of Asheville's signature collection of products are lead-free and 100 percent recyclable!


Save time – never throw away leftover lawn clippings again! Simply keep the artificial grass surface clean with a sweeper or leaf blower. Maintain it on your own or trust us to routinely examine infill levels. With over thirty heights and fashions to pick from, Southwest Greens of Asheville artificial turf solutions are intentionally designed to simulate the true look, feel, and performance of authentic grass. Southwest Greens of Asheville’s products are resilient, resist matting, do not deteriorate in the sun, and are tough enough to handle heavy use. Soft and natural yet incredibly durable, artificial turf is ideal for harsh climates and locations with heavy use. Always green and lush, our grass is made of a unique polyethylene blend of long-bladed, grass fibers designed to last a lifetime.


The nature of our products protects against itching, sneezing, and stains that come with real grass. Our artificial turf solutions eliminate the need to expose friends, family, and pets to damaging chemicals necessary to treat natural grass. Southwest Greens of Asheville synthetic turf can also be built for extra-soft, fall-safe ASTM-compliant landings.

Do you have pets? Our turf backing system is made with urethane technology with superior flow-through for drainage leaving out the mud. Smells and unsightly dead spots will be behind you. Artificial turf also keeps fleas and ticks away, giving you peace of mind while saving money.


Environmentally-friendly, Southwest Greens of Asheville signature collection of products require less water, eradicate the need for fertilizers and pesticides, and are made without the use of heavy metals. Plus, it’s the only synthetic turf that uses 100 percent recyclable materials! Despite the initial cost, homeowners, business owners, and municipal managers experience long-term savings. Founded on customers’ reports, most estimate a two to five-year return on their artificial grass investment. Installing artificial grass solutions conserve millions of gallons of water annually and lowers pollution byproducts due to mowing equipment use. Ask us how your project supports U.S. Green Building Council LEED points for environmental efficiency.


Synthetic turf fibers can be recycled and reused to create fuel for our various manufacturing locations or into innovative flooring products such as carpet backing, mats, rugs, and more! You can rely on Southwest Greens of Asheville for professional knowledge, and you can be confident that we will be here to honor our professional commitment and product warranties that exceed industry norms.


With a fully vertically-integrated manufacturing and supply chain for complete control of product quality from development to installation, Shaw Industries is known for the world’s largest and most advanced sports science laboratory for product manufacturing and testing. Southwest Greens of Asheville is supported by unlimited tufting ability, fiber extrusion, and in-house secondary covering capabilities. Our artificial grass systems are 100% fully recyclable. They can be repurposed in various ways, including a patented process used to create other flooring products.

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